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Pringo Networks, a leading provider of white-label social networking platforms, today announced it is powering BuddyUniversity.com, the inaugural student e-commerce social network. Members can earn and redeem merchandise points for activities, including blogging, sharing pictures, videos and music...
Date: Dec. 04, 2007 | Credit: Link to Story
Ticonderoga Ventures, Inc. and Pringo Networks, a leading provider of white-label social networking platforms, today announced the first-ever virtual trade show for the social networking industry. The event will take place online at http://www.SocialNetworkingConference.com on December 19, 2007 from 8:00am to 8:00pm ET...
Date: Dec. 03, 2007 | Credit: Link to Story
LA based white label social networking networking startup Pringo has announced the launch of a new social networking site that is focused on saving the planet and tires.
The site, “Eco Treadsetters” comes from the Yokohama Tire Corporation and is focused on reinforcing Yokohama’s online branding, increasing its user base and enhancing the company’s position as “a socially-aware tire manufacturer that is focused on protecting the Earth.”
Users can create profiles, communicate with each other, form sub-communities, have a profile page etc…the pretty much standard social network feature set. Users are also able to “submit their environmental projects, created to help preserve their respective communities, to potentially win prizes, including an eco-trip to Costa Rica and gift certificates from Patagonia and iTunes.”
Pringo has been off our radar for a while as more well known white label services such as Ning get most of the attention. The company has built up a respectable corporate business providing social networking solutions to sites such as 11on11.com, CBS Radio and ePharma.
It’s no slight to Pringo when I say that I just don’t see the appeal of a social network from a tire manufacturer; after all there is nothing wrong with how the site functions and no doubt they were paid well to host it. The long tail may be long, but I think in this case Yokohama wont gain decent road traction.
Date: Nov. 01, 2007 | Credit: Link to Story
PCGCampbell, an integrated communications company has decided to use Pringo’s white-label social networking platform for an innovative new campaign for Yokohama Tire Corporation (Yokohama). Pringo’s technology is being used to power a social media site for a contest to promote Yokohama’s passion for the environment by creating an environmental community.
An online community forum for consumers across the nation was created by PCGCampbell where users can communicate and create profiles, as well as form sub-communities. Visitors can also submit their own environmental projects to possibly win prizes. Vice president of PCGCampbell, Dan Criscenti said “Using Pringo’s technology we have combined social networking with a message that is representative of the brand. Lessen the impact on the world. Make the world a better place.”
The technology that Pringo offers, allows a brand to create a community for their existing and potential customers within their already established site. This not only keeps customers at home with a brand, but increases brand awareness gives the user power with the interactive nature of these features. “Social networking tool put users in charge of marketing,” Criscenti continued. “By watching the movements of users, it will be much easier for marketers to give them what they want.” Yokohama is intent on providing users with the information that it is a socially-aware tire manufacturer that is focused on protecting the Earth.
“We needed this project done very quickly, and Pringo’s ability to affordably deploy our application within a tight time frame made them an ideal partner. Pringo’s customer care reflects the quality-of-service we aim to offer our clients, and its flexible, scalable platform has us recommending social media projects to many of our clients as part of their online marketing initiatives,” said Criscenti.
“Ad agencies, site development companies and brand companies are seeing the impact of community tools and user generated content. They are looking for new and cutting edge campaign solutions and they look to PCGCampbell for those cutting edge campaigns. They, in turn look to Pringo,” said Gary Hall, president of Pringo. “PCGCampbell’s customer base, ranging from automotive manufacturers and motor sports companies to financial services clients and non-profit environmental organizations, can benefit greatly by adding a social media aspect to their site.”
Date: Nov. 01, 2007 | Credit: Link to Story
Integrated communications company PCGCampbell has adopted Pringo's white-label social networking platform to create an innovative marketing campaign for high-performance tire manufacturer Yokohama Tire Corporation (Yokohama)...
Date: Oct. 31, 2007 | Credit: Link to Story
Students now have a home on the Internet that provides this "closed garden" with the newest social site launched this month in Beta called BuddyUniversity.com (http://www.BuddyUniversity.com). BuddyU provides a single gathering joint for students to use for blogging, posting pictures, videos and music, social networking, campus news, and a bookstore where they can buy and sell books at discounted rates. What makes this site even more enjoyable and unique is that students can earn Reward Points for doing what they already do. Once the Student has collected enough Points, they can then visit the Reward Mall and redeem them for cool stuff such as Xboxes, iPhones, BuddyUniversity gear, Prepaid Gift Cards and even Spring Break trips.
"Everyone is on Facebook but it is getting harder to enjoy the site with all of the clutter and having strangers trying to be my friend," said Mary LeRose, a student at the University of New Hampshire University and BuddyUniversity.com member. "I now can earn pizza gift cards and iPods by simply doing the stuff I already do on a daily basis. I'll always have my Facebook account, but I want my friends to join BuddyU because of the closed network. BuddyUniversity is a refreshing alternative."
Date: Oct. 17, 2007 | Credit: Link to Story
Please send news and PR inquiries to pr@pringo.com
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